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Brevity is the soul of wit

Lakshya BehlBusiness Philosophy

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Brevity is the soul of wit — Shakespeare and Lakshya Behl

If you can say something in one sentence, don’t use two.

Don’t use ten words if three will do.

Because it’s easy to read. Or hear. And comprehend.

But most importantly… ONLY short, and on-the-point messages get remembered.

— Lakshya Behl